Catalyst ApS
Baltikavej 24 | 2100 Copenhagen | Denmark
Phone: (+45) 3543 3277 | Mail: info@catalyst.dk
The Future of Innovation
From Idea to Dollars
Innovation is not just about getting an idea or seeing an opportunity: It is about creating new revenue by moving an idea to $$.
The world of competitiveness is drastically changing the way we are doing innovation. Even typically slow industries are now increasing their pace and heavily increasing the investments into new products, services and business areas.
In order for good innovators to become better and super innovators to excel, Catalyst has developed a framework which we call “Future of Innovation” which can help firms to operate in this kind of new environment.
Innovation Fundamentals
The “Future of Innovation” is based on a few fundamentals
- The whole value chain and eco-system should be providing sources of innovation. Ideas comes from inside and outside the organisation.
- In order to harvest the eco-system you need to nurture and fertilize – you need to facilitate the system.
- You need to manage the portfolio – on the opportunity level as well on the product level.
- Execution is queen.
- Experimentation is king.
Combining the right strategy and the right capability in the context of the "Future of Innovation", we know that our clients can move towards becoming the future innovation and growth winners.

